Education & Certificates:
Diploma in Communications (BAW Munich)
Management-AC of Daimler AG
Value-oriented systemic coach & consultant (Coach Academy Switzerland, StGallen)
Over 25 years of experience in internal and external marketing communications. Development and implementation of strategic concepts to improve communication processes. Employer Branding.
Strategic expert for creative E2E sales communication including budget planning, and controlling, customer data analysis, CD/CI, websites, online marketing, image campaigns, publications, trade fair appearances, events, sales promotion, merchandising, customer experience (CX), sponsoring and cooperations.
Languages: German (native), English
Hobbies: travelling, music, painting, photography